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There has been a particularly great follow up to the appeal that Gorge Kirikos made for information for his new website.

Steve Wills of has found an ingenious solution to the loss of time and money that Verisign causes his business – he simply invoices them!

What’s even more amazing about this story is that they actually pay these demands. Not just once but on several occasions.

Steve’s logic is flawless “if they fail in their stated objectives/job, invoice them for your time to fix their problem(s).” It’s hard to argue with that. Read his full explanation here.

Absolute Genius.

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Lead SEO, Group Optimisation at Vodafone. Founder at E3 Business Incubator, a consultancy group helping enterprises and start-ups. Digital strategist and veteran SEO/SEM. Views are my own and not representative of my employer (more).

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