From September 30th Google will replace the Google Certification Program, introduced in 2010 with a new Google Partners program. Partners will include improvements that make it more meaningful for agencies to get certified in Google advertising solutions like Adwords. According to the email Google have just sent me, the key points are: How this will […]
"By 2015, there will be no separate media and creative awards because there will be no distinction between ad agency creativity and media agency creativity"
- Cliff Francis, P&G Manager of Global Media and Communications
Early August saw a new feature roll out across Webmaster Tools; Manual Actions. This is functionality that webmasters have long been asking for, a tool that allows you to see if Google has put any manual penalties on your site. This tool is released as a next stage in Google’s on going war with spam, […]