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	<title>Comments on: Google, Ethics and The Myths of Social Media: An Interview with Jill Whalen</title>
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	<link>http://nickwilsdon.com/google-ethics-and-the-myths-of-social-media-an-interview-with-jill-whalen/</link>
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		<title>By: McCarthy</title>
		<link>http://nickwilsdon.com/google-ethics-and-the-myths-of-social-media-an-interview-with-jill-whalen/comment-page-1/#comment-11710</link>
		<dc:creator>McCarthy</dc:creator>
		<pubDate>Mon, 01 Sep 2008 15:36:40 +0000</pubDate>
		<guid isPermaLink="false">http://nickwilsdon.com/?p=278#comment-11710</guid>
		<description>Jill’s right about good SEO leaving you impervious to algorithm changes. The first site I ever optimized was for my wife’s tutoring business in new Jersey.
------------------
McCarthy
&lt;a href=&quot;http://www.drivenwide.com&quot; rel=&quot;nofollow&quot;&gt;Internet Marketing&lt;/a&gt;</description>
		<content:encoded><![CDATA[<p>Jill’s right about good SEO leaving you impervious to algorithm changes. The first site I ever optimized was for my wife’s tutoring business in new Jersey.<br />
&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;<br />
McCarthy<br />
<a href="http://www.drivenwide.com" rel="nofollow">Internet Marketing</a></p>
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		<title>By: Bill Treloar</title>
		<link>http://nickwilsdon.com/google-ethics-and-the-myths-of-social-media-an-interview-with-jill-whalen/comment-page-1/#comment-11703</link>
		<dc:creator>Bill Treloar</dc:creator>
		<pubDate>Thu, 28 Aug 2008 15:48:36 +0000</pubDate>
		<guid isPermaLink="false">http://nickwilsdon.com/?p=278#comment-11703</guid>
		<description>Jill&#039;s right about good SEO leaving you impervious to algorithm changes. The first site I ever optimized was for my wife&#039;s tutoring business in new Jersey. It hasn&#039;t been touched in 8 years (that&#039;s debatably positive or negative, I agree), but still enjoys top Google rankings for her most important keywords.</description>
		<content:encoded><![CDATA[<p>Jill&#8217;s right about good SEO leaving you impervious to algorithm changes. The first site I ever optimized was for my wife&#8217;s tutoring business in new Jersey. It hasn&#8217;t been touched in 8 years (that&#8217;s debatably positive or negative, I agree), but still enjoys top Google rankings for her most important keywords.</p>
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		<title>By: Basic Search Engine Optimisation That Lasts : Southern Content</title>
		<link>http://nickwilsdon.com/google-ethics-and-the-myths-of-social-media-an-interview-with-jill-whalen/comment-page-1/#comment-11702</link>
		<dc:creator>Basic Search Engine Optimisation That Lasts : Southern Content</dc:creator>
		<pubDate>Thu, 28 Aug 2008 11:57:47 +0000</pubDate>
		<guid isPermaLink="false">http://nickwilsdon.com/?p=278#comment-11702</guid>
		<description>[...] The latest edition of one of my longest running newsletter subscriptions, Jill Whalen&#8217;s High Rankings newsletter, pointed me to a recent interview Jill gave where she repeats her consistent line on SEO: &#8220;I’d say the biggest mistake is in trying to trick the search engines rather than just fixing your site.&#8220; [...]</description>
		<content:encoded><![CDATA[<p>[...] The latest edition of one of my longest running newsletter subscriptions, Jill Whalen&#8217;s High Rankings newsletter, pointed me to a recent interview Jill gave where she repeats her consistent line on SEO: &#8220;I’d say the biggest mistake is in trying to trick the search engines rather than just fixing your site.&#8220; [...]</p>
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		<title>By: Nick Wilsdon</title>
		<link>http://nickwilsdon.com/google-ethics-and-the-myths-of-social-media-an-interview-with-jill-whalen/comment-page-1/#comment-11701</link>
		<dc:creator>Nick Wilsdon</dc:creator>
		<pubDate>Thu, 28 Aug 2008 07:33:52 +0000</pubDate>
		<guid isPermaLink="false">http://nickwilsdon.com/?p=278#comment-11701</guid>
		<description>@Mark

Thanks for commenting but as someone who values &quot;faces and names and RECOURSE&quot;, it&#039;s difficult to take your anonymous comment very seriously. No?</description>
		<content:encoded><![CDATA[<p>@Mark</p>
<p>Thanks for commenting but as someone who values &#8220;faces and names and RECOURSE&#8221;, it&#8217;s difficult to take your anonymous comment very seriously. No?</p>
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		<title>By: Mark</title>
		<link>http://nickwilsdon.com/google-ethics-and-the-myths-of-social-media-an-interview-with-jill-whalen/comment-page-1/#comment-11700</link>
		<dc:creator>Mark</dc:creator>
		<pubDate>Thu, 28 Aug 2008 06:27:16 +0000</pubDate>
		<guid isPermaLink="false">http://nickwilsdon.com/?p=278#comment-11700</guid>
		<description>Yiks! Jill, wake up, lay down, tie an asprin on it - U have become a genuine DINOsaur. Sorry, girl, but you don’t know squat about social media. I started surfing in 92&#039; Probably way before you! Chat rooms were simply hormone hassled wrestling matches. These social networks have faces and names and RECOURSE. Yes, it’s social with big S.... I think your face is fading. NOW you bite the new, and say the &#039;Past is better.&#039; For shame. Old Squat.</description>
		<content:encoded><![CDATA[<p>Yiks! Jill, wake up, lay down, tie an asprin on it &#8211; U have become a genuine DINOsaur. Sorry, girl, but you don’t know squat about social media. I started surfing in 92&#8242; Probably way before you! Chat rooms were simply hormone hassled wrestling matches. These social networks have faces and names and RECOURSE. Yes, it’s social with big S&#8230;. I think your face is fading. NOW you bite the new, and say the &#8216;Past is better.&#8217; For shame. Old Squat.</p>
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		<title>By: The Linkback Project</title>
		<link>http://nickwilsdon.com/google-ethics-and-the-myths-of-social-media-an-interview-with-jill-whalen/comment-page-1/#comment-11640</link>
		<dc:creator>The Linkback Project</dc:creator>
		<pubDate>Wed, 06 Aug 2008 14:06:48 +0000</pubDate>
		<guid isPermaLink="false">http://nickwilsdon.com/?p=278#comment-11640</guid>
		<description>Google will kill itself. Let them have as much rope as can be given.

Ignore Google, and then you will see success. It is my job to be loathed by Google &amp; their minion webmasters. :-)

Hate me! Please.........</description>
		<content:encoded><![CDATA[<p>Google will kill itself. Let them have as much rope as can be given.</p>
<p>Ignore Google, and then you will see success. It is my job to be loathed by Google &amp; their minion webmasters. :-)</p>
<p>Hate me! Please&#8230;&#8230;&#8230;</p>
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		<title>By: Nick Wilsdon</title>
		<link>http://nickwilsdon.com/google-ethics-and-the-myths-of-social-media-an-interview-with-jill-whalen/comment-page-1/#comment-11639</link>
		<dc:creator>Nick Wilsdon</dc:creator>
		<pubDate>Wed, 06 Aug 2008 06:48:07 +0000</pubDate>
		<guid isPermaLink="false">http://nickwilsdon.com/?p=278#comment-11639</guid>
		<description>@Charles 

Yep, I&#039;ve been in this industry a much shorter time than Jill and I&#039;m already seeing the circles. One that bugs me is social media&#039;s obsession with traffic and lack of focus on conversion. It reminds me of the old arguments we used to have on ranking. 

@Carolyn

 I think the problem is a lot of SEOs get bored with the basics after a while and want to explore new avenues. Unfortunately they do this at the expense of the basics, instead of adding additional strings to their bow. 

In some cases though you are faced with very stiff competition, like the poker/casino SERPs, where you are forced to try new techniques to combat the BH sites. I do always try to keep an eye on the core SEO skills first. 

However both &lt;a href=&quot;http://www.highrankings.com/forum/&quot; rel=&quot;nofollow&quot;&gt;High Rankings Forums&lt;/a&gt; and &lt;a href=&quot;http://www.cre8asiteforums.com/forums/&quot; rel=&quot;nofollow&quot;&gt;Cre8asite Forums&lt;/a&gt; are excellent places to learn SEO. They are always the places I first point people to. 

@John Audette

Thanks for commenting John. It&#039;s a well earned accolade. I&#039;m not sure about keeping out of trouble, the community seems to be quite capable of &lt;a href=&quot;http://sphinn.com/story/63755&quot; rel=&quot;nofollow&quot;&gt;creating that itself at the moment&lt;/a&gt;. Maybe we need the veterans to come back in and take control? ;)</description>
		<content:encoded><![CDATA[<p>@Charles </p>
<p>Yep, I&#8217;ve been in this industry a much shorter time than Jill and I&#8217;m already seeing the circles. One that bugs me is social media&#8217;s obsession with traffic and lack of focus on conversion. It reminds me of the old arguments we used to have on ranking. </p>
<p>@Carolyn</p>
<p> I think the problem is a lot of SEOs get bored with the basics after a while and want to explore new avenues. Unfortunately they do this at the expense of the basics, instead of adding additional strings to their bow. </p>
<p>In some cases though you are faced with very stiff competition, like the poker/casino SERPs, where you are forced to try new techniques to combat the BH sites. I do always try to keep an eye on the core SEO skills first. </p>
<p>However both <a href="http://www.highrankings.com/forum/" rel="nofollow">High Rankings Forums</a> and <a href="http://www.cre8asiteforums.com/forums/" rel="nofollow">Cre8asite Forums</a> are excellent places to learn SEO. They are always the places I first point people to. </p>
<p>@John Audette</p>
<p>Thanks for commenting John. It&#8217;s a well earned accolade. I&#8217;m not sure about keeping out of trouble, the community seems to be quite capable of <a href="http://sphinn.com/story/63755" rel="nofollow">creating that itself at the moment</a>. Maybe we need the veterans to come back in and take control? ;)</p>
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		<title>By: John Audette</title>
		<link>http://nickwilsdon.com/google-ethics-and-the-myths-of-social-media-an-interview-with-jill-whalen/comment-page-1/#comment-11637</link>
		<dc:creator>John Audette</dc:creator>
		<pubDate>Tue, 05 Aug 2008 22:12:21 +0000</pubDate>
		<guid isPermaLink="false">http://nickwilsdon.com/?p=278#comment-11637</guid>
		<description>Thanks very much to Jill for the kind mention. I&#039;m flattered that she remembers from that far back. Jill was one of the few I-Salers who had a free pass - I published everything she posted.

BTW, after several years of unemployment, I&#039;m once again gainfully employed working with my son Adam at AudetteMedia. Going to try to stay in the background and hopefully out of trouble.</description>
		<content:encoded><![CDATA[<p>Thanks very much to Jill for the kind mention. I&#8217;m flattered that she remembers from that far back. Jill was one of the few I-Salers who had a free pass &#8211; I published everything she posted.</p>
<p>BTW, after several years of unemployment, I&#8217;m once again gainfully employed working with my son Adam at AudetteMedia. Going to try to stay in the background and hopefully out of trouble.</p>
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		<title>By: Carolyn Price</title>
		<link>http://nickwilsdon.com/google-ethics-and-the-myths-of-social-media-an-interview-with-jill-whalen/comment-page-1/#comment-11636</link>
		<dc:creator>Carolyn Price</dc:creator>
		<pubDate>Tue, 05 Aug 2008 21:45:50 +0000</pubDate>
		<guid isPermaLink="false">http://nickwilsdon.com/?p=278#comment-11636</guid>
		<description>&quot;See, the beauty of the type of search marketing that I’ve always tried to practice and teach is that it makes your website fairly impervious to routine algo changes.&quot;

This is so true.  My first ever exposure to SEO was via the HIGH RANKINGS web site.  I subscribed to Jill&#039;s newsletter, studied the forum, and started applying what I learned from her.

As a result of taking her advice, sites I have optimized have enjoyed the benefits of great positions in the search engines and a great flow of qualfied traffic to their sites.  And that&#039;s without serious link-building!

Most of them are still maintaining their positions five years after my initial optimization efforts in spite of algo changes and the like.

Good SEO practices really are timeless. I feel sorry for the folk who buy into quick fixes and &#039;tricks&#039;.</description>
		<content:encoded><![CDATA[<p>&#8220;See, the beauty of the type of search marketing that I’ve always tried to practice and teach is that it makes your website fairly impervious to routine algo changes.&#8221;</p>
<p>This is so true.  My first ever exposure to SEO was via the HIGH RANKINGS web site.  I subscribed to Jill&#8217;s newsletter, studied the forum, and started applying what I learned from her.</p>
<p>As a result of taking her advice, sites I have optimized have enjoyed the benefits of great positions in the search engines and a great flow of qualfied traffic to their sites.  And that&#8217;s without serious link-building!</p>
<p>Most of them are still maintaining their positions five years after my initial optimization efforts in spite of algo changes and the like.</p>
<p>Good SEO practices really are timeless. I feel sorry for the folk who buy into quick fixes and &#8216;tricks&#8217;.</p>
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		<title>By: Charles Heflin</title>
		<link>http://nickwilsdon.com/google-ethics-and-the-myths-of-social-media-an-interview-with-jill-whalen/comment-page-1/#comment-11632</link>
		<dc:creator>Charles Heflin</dc:creator>
		<pubDate>Tue, 05 Aug 2008 13:50:43 +0000</pubDate>
		<guid isPermaLink="false">http://nickwilsdon.com/?p=278#comment-11632</guid>
		<description>Jill is spot on in regard to social media and social networking being a dinosaur of the Internet. I too gained my foundation way back in the lat 90&#039;s using forums and chat rooms.

Social media is nothing new but it seems new because of all the shiny new tools popping up at an exponential rate these days.</description>
		<content:encoded><![CDATA[<p>Jill is spot on in regard to social media and social networking being a dinosaur of the Internet. I too gained my foundation way back in the lat 90&#8217;s using forums and chat rooms.</p>
<p>Social media is nothing new but it seems new because of all the shiny new tools popping up at an exponential rate these days.</p>
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